Welcome to the Spring Green and River Valley Area.

On behalf of the Spring Green Area Chamber of Commerce and everyone in the River Valley area, I welcome you.  This area is special – four amazing and diverse nationally recognized attractions – Frank Lloyd Wright’s Taliesin, American Players Theatre, The White Church THEATRE project and The House on the Rock – are anchored against a backdrop of extraordinary beauty. Each adds in its own way to our landscape, and each is a place you’ll want to discover.

But this area is rife with other discoveries as well: shops, great food, galleries and outdoor recreation.  On our website, we’ll do out best to tell you about all of them.

Above all, we hope you feel welcome here. However you choose to spend your time in the River Valley, we want to do whatever we can to make your experience extraordinary.  In fact, we hope you come to love it here as much as we do.


Kris Stoddard

Executive Director – Spring Green Area Chamber of Commerce